Russ Whitney Crest


Russ Whitney is the epitome of the American Dream: he overcame a difficult childhood and went on to build a solid, successful life as a family man, civic leader, philanthropist, best-selling author, mentor and businessperson.

Even as he pursued his legendary business successes, Whitney never neglected the priorities of family, faith and friends.

Whitney’s venture, Inner Voice™, grew out of his own personal search for the true meaning of life and our reason for being. After five years of research and study, Whitney introduced Inner Voice to a worldwide audience. Today, Whitney’s private quest has evolved into a very public, rapidly-growing, always-evolving on- and off-line community and is now becoming a way of life for members around the world. He says Inner Voice is the most important discovery of his career.


Russ Whitney, Real Estate Investor

Russ Whitney launched his real estate investing career after reading a book on the subject when he was 20. He was a high school drop-out working in a slaughterhouse for $5 an hour. That book and Whitney’s Inner Voice told him he could do better for himself and his family.

Applying the principles he learned from that book, he began buying income-producing properties. His initial investments were multi-unit properties in low- to moderate-income areas that he would fix up and rent to hard-working people who needed decent, safe and affordable housing. As he gained experience, his portfolio expanded.

Within a few short years, he achieved financial independence. He was able to quit his job and focus his energy on his investing while also starting and building other companies. At the age of 27, long before the dot-com phenomenon, he became one of America’s youngest self-made millionaires.


Russ Whitney, Entrepreneur & Business Leader

Russ Whitney’s many business achievements include founding and building one of the largest and fastest-growing publicly-traded financial education companies of its type in the world. That company created, developed and brought to market such well-known brands as Building Wealth, Teach Me To Trade, Rich Dad Education and more. At its pinnacle, that organization’s annual revenue reached $250 million and it provided jobs and career opportunities to more than 2,000 people in seven countries.


Whitney’s other entrepreneurial accomplishments include the founding or acquisition of a wide range of businesses, including:


  • The development of the first bi-weekly mortgage program in the United States in 1984.
  • A construction firm that built more than 7,000 homes between 2000 and 2006, with revenues exceeding $700 million.
  • A recreational equipment rental business with more than 40 locations worldwide.
  • Several computer, software and publishing enterprises.
  • A number of real estate and related entities, including large scale land developments, commercial property development, property management firms and a title company.
  • The development of a 5,000-acre resort and conference center in Costa Rica that included a hotel, conference center and several restaurants.

Whitney is a personal, business and strategic advisor to numerous prominent companies, CEOs and investment advisors both nationally and internationally. He has also served on the board of directors for several private, public and non-profit corporations.


Russ Whitney, Mentor

Personally and through his education products, Russ Whitney has trained millions of individuals around the world in personal success strategies and sound wealth-building techniques, and mentored them as they put their education into practice. He has candidly discussed his own business successes and, more importantly, his mistakes and failures, using them as both learning opportunities and teaching opportunities.

Through the development of the Inner Voice way of life, Whitney discovered that his primary purpose in life is to teach and help others reach their full potential through the Inner Voice experience, training and coaching. He continues to serve as a hands-on coach and mentor for many members of the Inner Voice community.


Russ Whitney, Civic Leader & Philanthropist

Russ Whitney has always believed and followed the tenet that to whom much is given, much is expected.

Whitney’s own childhood has driven him to take a special interest in programs for children and youth. In a strategic alliance with the local chief of police, he spearheaded a successful $2 million fundraiser to build the first Youth Center in his hometown.

Personally and through his companies, Russ Whitney has quietly supported a wide range of charitable organizations, including domestic violence shelters, youth programs, elder programs, Salvation Army services, local food banks, facilities for pregnant teens and single parents, cancer research organizations and more. In addition to being an investor and partner, Whitney also serves as an advisor to one of the largest adult living care facilities in the United States.

As the original developer of Monterey, Whitney built miles of roads, brought in utilities and infrastructure, and created a new and unique city in Costa Rica before the project was sold to another developer. To help assure the local quality of life, he spearheaded efforts to stock the local Red Cross medical center with critical supplies, donating and transporting essential provisions at his own expense.

Russ Whitney has donated time, money and training resources to the Last Chance Ranch, a rural lock-up for at-risk youthful offenders. He has also supplied home study courses and other education materials to incarcerated adults in prisons across the country to assist in their rehabilitation.

Under Whitney’s leadership, the Inner Voice brand is committed to supporting programs that serve at-risk youth.


Russ Whitney, Best-selling Author & Speaker

Russ Whitney is a best-selling author and popular speaker who has shared the stage with some of the world’s most respected motivational and entrepreneurial thought leaders, including the late Lady Margaret Thatcher, Britain’s first female prime minister; former U.S. Presidents George H.W. Bush and Bill Clinton; as well as well-known figures such as the late Zig Ziglar, Tony Robbins and others. The message Whitney now shares goes beyond motivation – he delivers a life-changing action plan that has positively impacted millions of people.

Whitney began his public speaking career in 1984 with the publication of his first book, Hurdles & Pitfalls. Over the years, he has appeared in venues of all sizes around the world, with audiences ranging from a small class to auditoriums packed with as many as 30,000 enthusiastic fans.

Russ Whitney is the author of more than 30 books, 3 best sellers, audio and video collections and training programs on entrepreneurship, business, real estate and investing.


Russ Whitney’s books include:

  • Hurdles & Pitfalls of Real Estate Investing (National Institute of Financial Planning)
  • Building Wealth (Simon & Schuster)
  • Millionaire Real Estate Mentor (Dearborn)
  • The Millionaire Real Estate Mindset (Doubleday)
  • One in a Million 90 Day Challenge
  • INNER VOICE: Unlock Your Purpose & Passion (Hay House)